We are not just a hair care brand; We’re a philosophy of responsibility
ONE BOTTLE = ONE TREE
With every product you purchase, we are committed to plant one tree in your name in the Amazon rainforest. We have partnered with OneTreePlanted that runs a reforestation project located in the Madre de Dios region in Peru, home to over 10 percent of the world's bird species. This area has faced deforestation due to illegal gold mining. Planting trees here will help conserve habitat for the Jaguar and hundreds of other species living in the protected areas, while providing sustainable livelihoods to the local people.
If you use the code ONETREEPLANTED at the checkout, we will commit to plant a tree on your behalf (one tree for each product purchased), and you will receive free shipping. A win for you, a win for the planet.
CRUELTY FREE
We're proud to declare that we never test our products on animals. Instead, they're rigorously tested by our mothers, aunts, grandmas, sisters, brothers, and friends.
SUSTAINABLE PACKAGING
Our commitment to the environment extends to our packaging, which uses 50% less materials than before to reduce consumption. Our bottles and tubes are safe, non-toxic, and 100% recyclable.
THOUGHTFULLY SOURCED INGREDIENTS
Every botanical ingredient we use is fairly traded, plant-derived, and biodegradable. We harvest our superfoods sustainably and in eco-friendly ways that support local communities.
Our products are free of animal-derived ingredients and are 100% vegan.
We also avoid harsh chemicals like:
PEGs, glycols, dioxane, sls, petrochemicals
MEA, TEA, MIA, EDTA
Phthalates, silicones, parabens, mineral oil
GMP COMPLIANT
We follow FDA Good Manufacturing Practice regulations, ensuring ingredients meet our highest quality standards. This includes being non-GMO, vegan, and ethically sourced.