Loba Mane Hair Cleanser is a new concept in the industry and is designed as a healthy and gentle alternative for conventional shampoos. It softly cleans and conditions your mane, all in ONE step, preparing it for a perfect style! Traditional ways of cleaning hair with shampoo leaves it squeaky clean. This feeling is experienced when natural lipids present in healthy hair are stripped off the surface by high lather surfactants such as sulfates. This process also disrupts the compact and regular protective cuticle layer found in healthy hair, leaving hair dry, dull, frizzy and exposed to environmental stress. That is why you reach out to your conditioner after shampoo for a smooth finish.

Loba Mane's gentle lather Hair Cleanser not only cleans your hair with amino acid (building blocks of hair) and coconut-derived mild cleansing ingredients, it also replenishes and restores hair surface keeping it strong, shiny and supple. With the perfect synergistic composition of argan oil, coconut oil, olive oil, buriti oil, tucuma oil, antioxidants, and amino acids, this product works in harmony to eliminate rubbing and scrubbing and to enrich your hair for a long lasting healthy mane.